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Landing Page Landing page design & conversion optimization

Agah Fund Landing Pages, conversion design

Agah’s marketing team kept shipping campaigns for a shifting lineup of funds and portfolio-management products, and every campaign needed its own landing page, built fast enough to catch a traffic spike, but designed to actually convert a visitor into an investor rather than just describe a product.

Agah Fund Landing Pages, conversion design
Client
Agah Brokerage
Role
Landing page design & conversion optimization

Overview

Dozens of pages followed the same persuasion structure underneath different products: a hero that states the specific value in one line, “invest safely in gold,” for the Mesghal gold fund, backed by a benefits grid (tax-exempt, liquid, secured), a short how-it-works video, a chart comparing the fund’s return against holding physical gold or coins, and a single recurring call to action to start investing. Separate step-by-step widget pages walked a visitor through the purchase itself, log into AsaTrader, pick the fund, set an amount, pay, right at the moment they were ready to buy.

Applying that same structure and a single clear call to action across dozens of fund and portfolio-management pages was reported to raise conversion rate and bring in new customers for the company’s key investment products.

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