Digital Marketing Website, illustrated identity
The client sells website design, SEO and digital-marketing services to other businesses, and needed its own site to look nothing like the stock-photo, corporate-blue template most agencies in that space reach for.
- Client
- Digital marketing agency
- Role
- Web design & custom illustration
Overview
Every section runs on a custom illustration set built in Illustrator rather than stock art: a megaphone-wielding team pitching an ad-and-directory listing service, an open-plan office scene walking a visitor through SEO, hosting and site design. Each illustration ties directly to the service sitting next to it, so the concept lands before anyone reads a word of copy, and a consistent color and character style carries across every section, from the service offers down to pricing and the portfolio.
The result was a visual identity distinct enough to stand out among competitor sites, reported to strengthen brand identity and draw in potential customers comparing similar services.
Gallery